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Course 3 of 4   (View entire series)
Startup 101 Part 3: Selling Business Software
(47 ratings)
Startup 101 Part 3: Selling Business Software
(47 ratings)
If your startup is selling business to business, what do you need to know about that? In this webinar, we'll look at two aspects of selling to business. First, we'll be talking about various ways Microsoft teams with partner software vendors - what to expect, who do you talk to, how to get started. Second, Microsoft is an enterprise business: how do you as a microISV or startup sell to it? We will be talking about how Microsoft - and other large organizations - do business with small companies. 
Presenter: Bob Walsh
Job Title: Managing Partner, 47hats.com (Startup Consultant & Author)
Course Date 10/31/08 09:00 Duration 60 minutes Training Format Web Seminar Level Introductory Attendance Count 290 views
Attendee Comments
“great interview; inspiring success story; fantastic insight into the biz”
Ryan Rice, Ryan Rice
“Hard to relate to non enterprise level software”
Terry Bailey, Prairie 21
“good”
Percy Watkins, Integritas Solutions Inc
“This seemed like a good session, but beyond where we are in the ISV process. I'll be returning when we get here.”
David Simione, SimSystem Technologies
“Useful information. Experience of presenters is that becoming a gold certified partner will get serious support from Microsoft.”
Ashley Poole, Stealth
“great”
John aldrich, American Business Systems
“THIS IS THE BEST PRESENTATION YET”
Jonathan Floyd, NAB
“Outstanding seminar. Wish it was longer. Would like to see this become a regular feature where Bob talks to other ISV's”
Michael Kurt, Brightwork Group
“I would like to see some examples of companies that have grown by selling software to smaller businesses rather than the $44,000 enterprise software solutions...”
Chris McKenzie, IGS
“Good list of ways to "get the word out." Always interesting to hear how others have succeeded and what they think led to that success.”
Scott Kramer, True Blue Software Company
“Awesome - thanks!”
Lynn Winningham, CTREC Hilton
“It was a lot of reaffirmations of concepts that are already floating out there about marketing in general. It was nice to hear a few tips and tricks, such as the perspective of small ISVs in the eyes of large companies, but I have little practical information gained by this presentation. But I do consider it having been valuable.”
Shahzad Qureshi, SWS Development, LLC
“Excellent insight into starting ISV and partnering with larger companies. Thank you very much.”
Prasanna Chikte, Fidelity National Information Services
“My communication died 30 minutes into the webcast. It seemed that Bob was just about to get some useful information about how IDV actually got started, but I think I missed it. Hopefully only I got disconnected and the recording will have that useful information in it.”
Razer Thorne, Penny Technologies
“I want to thank Bob Walsh for being a great mediator. He really made this series great by asking good questions to the presenters.”
John Sterrett, Orrick Herrington & Sutcliffe LLP
“Their product and business model is so far away from what a typical small ISV is doing, in my opinion, that there wasn't much value here.”
Charles Russell, Computer Consulting Resources
“Fantastic webinar with IDV Solutions CEO and CTO. They discuss the paths they took in bringing their two person micro ISV into a 45 person thriving business. This is the capstone for the Startup 101 series, since they cover the ideal end game for aspiring Micro ISVs. They stress the importance of using marketing as the introduction to selling into companies, and how developing a relationship with customers is important.”
Geoffrey Simpson, gtsks consulting, llc
“very monotoned”
Danielle Beeman, Insight